Terms of Service

1. Who we are

myBloom is a registered operating name of Aleksi Consulting Corp, a corporation based in Ontario, Canada, with a business address at 375 University Ave Ste 3312, Toronto, ON M5G 2J5. References to "myBloom", "we", "us", or "our" mean Aleksi Consulting Corp operating as myBloom.

myBloom is a done-for-you marketing and software service for local businesses, primarily in and around Toronto, Ontario. We build and run a client's online presence, which may include a website, local SEO, answer engine optimization (AEO), conversion funnels, a managed social feed, and managed advertising.

2. Definitions

• "Agreement" means these Terms together with your selected plan, any order or checkout you complete, and any statement of work or written addendum we agree with you.
• "Services" means the marketing and software services we provide, as described in your plan and this Agreement.
• "Platform" means the myBloom software, systems, dashboards, templates, renderer, automation, and agent and AEO tooling used to deliver the Services.
• "Client Materials" means the content, brand assets, data, and account access you provide or authorize.
• "Deliverables" means the client-facing work product we create for you, such as your website content, published pages, and creative.
• "Client Data" means personal and business data you or your customers provide through the Services, including leads, bookings, and contacts.

3. The agreement and acceptance

You accept this Agreement when you subscribe to a plan, complete checkout, sign a service agreement, or begin using the Services, whichever happens first. If you accept on behalf of a business, you confirm you are authorized to bind that business.

We may agree additional or different terms with you in a signed order or statement of work. Where a signed statement of work conflicts with these Terms, the signed statement of work controls for that engagement.

4. The Services

We provide the Services described in your plan on a best-efforts basis, with reasonable care and skill. The specific modules, scope, and cadence depend on the plan you select and can change by agreement.

We may use qualified staff, contractors, and third-party service providers to deliver the Services. We remain responsible for the Services we provide to you.

Automated content, campaigns, and pages are created as drafts and are reviewed by a human on our team before anything is published, sent, or spent. You may also be asked to approve certain items. Nothing publishes, sends, or spends on your behalf without a human approval step.

5. Your responsibilities

To let us do the work, you agree to:

• provide accurate business information, brand assets, and timely feedback and approvals;
• grant and maintain the access we reasonably need (for example to your domain, Google, Meta, or advertising accounts), and promptly tell us of any changes;
• ensure the content, offers, products, and claims you ask us to publish or promote are lawful, accurate, and yours to use; and
• comply with the terms and policies of any third-party platform used to deliver the Services, including Google, Meta, and payment providers.

You are responsible for the legality and accuracy of anything you ask us to publish or advertise, and for your own products, services, pricing, fulfilment, and customer relationships.

6. Fees, billing, and taxes

Plans are billed as a subscription in advance, on a monthly or three-month cycle depending on the plan you choose. All fees are in Canadian dollars unless stated otherwise, and are exclusive of applicable taxes, which we add where required.

You choose your billing cycle when you subscribe: monthly, or three months paid in advance as one payment at the same monthly rate (no discount). Online checkout is billed monthly. To start on, or move to, a three-month cycle, contact us and we will arrange it. A change to your billing cycle takes effect at your next renewal, not mid-cycle.

Your retainer. You engage us on a three-month retainer, equal to the standard monthly fee for your plan multiplied by the three-month minimum term (Section 7). The retainer is not an additional charge and is not payable as a lump sum: it is simply your three months, broken into three ordinary monthly payments at your standard monthly rate. Your plan also carries a one-time onboarding and build fee, covering the setup we deliver at the start of the engagement (your website build, brand and logo work, local SEO and AEO groundwork, conversion funnels, and account setup). We do not bill that fee separately; it is included in the retainer. Nothing is added to your monthly fee, and there is no separate setup invoice.

Your outstanding balance is the committed retainer less the payments you have made. It therefore decreases with each monthly payment and reaches zero when the third payment is complete. The committed retainer, your monthly amount, and the number of payments are shown to you as dollar figures at checkout or in your order before you pay, and you acknowledge them separately at that point. Completing all three monthly payments settles the committed retainer in full.

Promotional discounts. If we give you a promotional or introductory discount, it reduces the amount you pay during the three-month minimum term. It does not reduce your committed retainer, which is calculated at our standard list price for your plan without the discount. If you complete all three monthly payments, your committed retainer is settled in full and nothing further is owed, whatever the discount saved you. If you off-board before completing them, your outstanding balance is calculated against the full undiscounted committed retainer shown to you at checkout, less the payments you have actually made. This is disclosed to you in dollar figures at checkout and you acknowledge it before you pay.

Your billing cycle begins when your payment is completed, and each renewal starts the next cycle. Any allowances included with your plan, such as the number of images you can generate, are measured per billing cycle from that date, and they do not carry over into the next cycle.

Your subscription renews automatically at the end of each cycle at the then-current fee, unless you cancel before the renewal date (see Section 7). By subscribing, you authorize us and our payment processor to charge your payment method for each cycle until you cancel.

Advertising spend, when you run managed ads, is billed separately and directly to your own payment method on file with the relevant ad or payment platform. It is not part of, and is in addition to, our management fee. You control your ad budgets and are responsible for that spend.

Fees are non-refundable except where required by law. The Services are continuous and delivered throughout each cycle: we host your live website, database, and DNS, and we actively run and update your SEO, AEO, conversion funnels, managed social feed, managed advertising, and website. Because the work is ongoing and delivered across the cycle, a cycle already begun is not refunded or pro-rated. Cancelling stops future renewals; it does not refund the current or any past cycle. See Section 7.

If a payment fails, we may suspend the Services until payment is resolved. You are responsible for any taxes arising from the Services other than taxes on our income.

7. Term, renewal, and cancellation

Minimum term. Your program has a three (3) month minimum term, starting when your subscription begins. This reflects the upfront build we deliver and the time that local SEO and AEO need to produce meaningful results. Over that term you make three monthly payments, which together discharge the committed retainer described in Section 6. After the minimum term, your subscription continues cycle to cycle (monthly or three-month) and renews automatically until you cancel.

You may cancel at any time from your billing settings in one step, or by contacting us. If you cancel during the minimum term, you choose one of two options: (a) your cancellation takes effect at the end of the minimum term, you keep the Services until then, and your remaining monthly payments run as scheduled, which settles your committed retainer in full; or (b) you off-board immediately, in which case your outstanding balance, being the committed retainer less the payments you have made, becomes payable at once as a single charge, and the Services stop. Under option (b) the outstanding balance is not pro-rated for the part-month you are in. Under either option you keep the Deliverables already produced and the offboarding package described in Section 9.

The outstanding balance is a payment for the onboarding, build, and program work you contracted for and have received the benefit of, not a penalty for cancelling. We show you the committed retainer, the payments made, and the outstanding balance in your billing settings at all times, so the amount payable on an immediate off-board is never a surprise.

If you cancel after the minimum term, cancellation takes effect at the end of your current paid cycle: you keep access to the Services until then, and you are not billed again after that.

Because each cycle is paid in advance for services delivered across that cycle, fees for the current cycle are non-refundable, and we do not pro-rate or refund a cycle already begun if you cancel late or miss your renewal date. It is your responsibility to cancel in time.

We may suspend or terminate the Services for non-payment, for a material breach of this Agreement that is not cured within fifteen (15) days of notice, or where required to comply with law or a third-party platform's rules.

On termination or expiry for any reason: the Services stop; you remain responsible for fees accrued up to the effective date of termination; and we make your offboarding package available as described in Section 9.

8. Ownership and intellectual property

You own your business. Specifically, you own your domain, your brand assets and Client Materials, the content and creative we produce specifically for you as Deliverables, your published website design and copy, and your Client Data. Once fees for the relevant cycle are paid, the Deliverables for that period are yours.

We own the Platform. All right, title, and interest in the myBloom software, systems, dashboards, renderer, templates, automation, agent and AEO tooling, methods, and know-how, and any improvements to them, remain our exclusive property. Nothing in this Agreement transfers ownership of the Platform to you. The Services are provided as access to the Platform, not a sale of the Platform.

While your subscription is active, we grant you a non-exclusive, non-transferable right to use the Platform and Deliverables for your own business. You grant us a non-exclusive licence to use your Client Materials and marks as needed to provide the Services.

We may reference completed work and your name and logo in our portfolio, case studies, and marketing, unless you ask us in writing not to. We will not disclose your confidential information in doing so.

9. What you keep if you leave (offboarding)

You keep what is yours. When your subscription ends, you have fourteen (14) days to download an offboarding package containing your website as static files (HTML, CSS, and media assets), your structured site content, and your Client Data (such as leads and bookings) in a portable format, together with a short guide to hosting the site yourself.

The offboarding package does not include the Platform. The automation, AEO engine, agent systems, structured-data pipeline, dashboards, renderer, and other Platform components are our proprietary property and are not transferred. Your exported site is a static snapshot: once the Services end, it no longer updates, refreshes its structured data, or continues to be optimized.

After you offboard, hosting, security, and maintenance of the self-hosted copy are your responsibility. Your domain remains yours throughout. We do not provide ongoing support for a self-hosted copy after your window closes.

Release of connected accounts. When your subscription ends, we release our access to the third-party accounts you authorized, such as Google and Meta: we revoke the access we hold and delete the stored credentials, and our automated services stop acting on those accounts. The accounts and their contents remain yours and are not altered by this. Your offboarding package is unaffected and stays available for the full fourteen (14) day window.

10. No guarantee of results

Marketing is not a guaranteed outcome. Search rankings, AI answer-engine visibility, impressions, clicks, traffic, leads, bookings, sales, and revenue depend on many factors outside our control, including your own business, offers, pricing, reputation, reviews, market, seasonality, competition, and the policies and algorithms of third parties such as Google and Meta.

We do not warrant or guarantee any specific ranking, placement, visibility, traffic level, lead volume, conversion rate, or revenue, and no statement by any of our staff or materials constitutes such a guarantee. We provide the Services with reasonable care and skill; results depend in large part on your business performing well for your customers.

11. Third-party platforms and connected accounts

The Services rely on third-party platforms, including Google, Meta, payment processors, and hosting and DNS providers. Your use of those platforms is subject to their own terms, and we are not responsible for their acts, outages, policy changes, or decisions (for example, an ad account suspension or an algorithm change).

Where you authorize us to access an account on your behalf, we access it only to provide the Services, we record your consent, and privileged access is logged. You can withdraw access at any time, though doing so may limit or stop parts of the Services. How we handle connected-account data is described in our Privacy Policy and Data Processing Agreement.

12. Communications (email, SMS, WhatsApp)

With your authorization, we may send and receive service and transactional messages on your behalf and to you, such as account, booking, billing, and project notifications, by email, SMS, or WhatsApp. Where a separate opt-in is obtained, we may also send marketing messages.

Consent to marketing messages is not a condition of purchase. Message frequency may vary, and message and data rates may apply. Recipients can opt out of SMS at any time by replying STOP, or get help by replying HELP or contacting us. Any messaging you ask us to run on your behalf must comply with applicable law, including Canada's Anti-Spam Legislation (CASL), and you are responsible for the lawful basis of your own contact lists.

13. Confidentiality

Each party may receive non-public information of the other that is marked or reasonably understood to be confidential. The receiving party will keep it confidential, use it only to perform or receive the Services, and disclose it only to its people and providers who need it and are bound by similar obligations. This does not apply to information that is public, already known, independently developed, or required to be disclosed by law (with notice where permitted).

14. Warranties and disclaimers

Each party warrants that it has the authority to enter into this Agreement. We warrant that we will provide the Services with reasonable care and skill.

Except as expressly stated, the Services and Platform are provided "as is" and "as available", and to the fullest extent permitted by law we disclaim all other warranties, whether express, implied, or statutory, including any implied warranties of merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the Services will be uninterrupted or error-free, or that they will achieve any particular result.

15. Limitation of liability

To the fullest extent permitted by law, neither party is liable to the other for any indirect, incidental, special, consequential, or punitive damages, or for lost profits, revenue, data, goodwill, or business, arising out of or relating to this Agreement, even if advised of the possibility of such damages.

To the fullest extent permitted by law, our total aggregate liability arising out of or relating to the Services and this Agreement, in any twelve-month period, will not exceed the total fees you paid to us for the Services in the three (3) months immediately before the event giving rise to the claim.

Nothing in this Agreement limits liability that cannot be limited by law. Advertising spend billed to your own payment method is not a fee paid to us and is not recoverable from us.

16. Indemnification

You will indemnify and hold us harmless from third-party claims, and related reasonable costs and legal fees, arising from the Client Materials, your products or services, your offers or claims, your instructions to us, or your breach of this Agreement or of applicable law. We will indemnify you on the same basis for a third-party claim that the Platform, as provided by us, infringes that third party's intellectual property rights, excluding claims arising from your Client Materials or your misuse of the Services.

17. Non-solicitation of personnel

While the Services are active and for twelve (12) months afterward, you agree not to directly solicit for employment or engagement any myBloom staff or contractor who performed Services for you, except through a general public job posting not targeted at them. This does not restrict either party's ordinary hiring practices.

18. Force majeure

Neither party is liable for a delay or failure to perform (other than a payment obligation) caused by events beyond its reasonable control, such as acts of God, natural disasters, outages, failures of third-party platforms or telecommunications, labour disputes, or government action. The affected party will notify the other and use reasonable efforts to resume performance.

19. Independent contractor

We provide the Services as an independent contractor. Nothing in this Agreement creates an employment relationship, partnership, joint venture, or agency between the parties, and neither party may bind the other.

20. Governing law and disputes

This Agreement is governed by the laws of the Province of Ontario and the federal laws of Canada applicable there, without regard to conflict-of-laws rules. The parties submit to the exclusive jurisdiction of the courts of Ontario, sitting in Toronto, for any dispute arising out of or relating to this Agreement, subject to any right to bring a matter before a tribunal of competent jurisdiction where required by law.

Before starting a court proceeding, the parties will first try in good faith to resolve any dispute by discussion between senior representatives.

21. Changes to these Terms

We may update these Terms from time to time. We will post the updated version here with a new effective date, and for material changes we will take reasonable steps to notify active clients. Continuing to use the Services after an update means you accept the updated Terms.

22. General

This Agreement is the entire agreement between the parties on its subject matter and supersedes prior discussions. If any provision is found unenforceable, the rest remains in effect and the provision is replaced with an enforceable one closest to the parties' intent. A failure to enforce a provision is not a waiver. You may not assign this Agreement without our consent; we may assign it to an affiliate or in connection with a reorganization or sale of the business. Notices may be given by email to the addresses on file, and to us at legal@mybloomhq.com.

23. Contact

Aleksi Consulting Corp, operating as myBloom. Address: 375 University Ave Ste 3312, Toronto, ON M5G 2J5. Legal contact: legal@mybloomhq.com. General contact: hello@mybloomhq.com, +1 647-220-0080.